Reuters Events Automotive Retail Summit, April 12-13th 2021, Online
21/01/2021 – 23:51
The automotive industry has undergone dramatic digital change, whilst the sales process and showroom model has remained the same. COVID-19 has caused huge disruption and accelerated dealerships and OEMs to revisit their sales process. For 2021, we must figure out how to execute this new online and offline customer relationship to meet customers changing expectations.